
How To Leverage Surveys For Small Business Marketing
Surveys for small business marketing are a great way to know more about what your customers are thinking. When executed properly, surveys can provide insights about your customers' challenges, how to ...

3 Ways To Use Instagram Video For Business
Discover three ways to use Instagram video for business to boost your brand, timeline and stories with engaging content. Videos can add that little something extra to your Instagram account that help ...

The Basics Of Branding For Your Small Business Marketing Plan
Branding is an important feature of marketing and the size of your business is inconsequential. It does not matter if you are a small business, multi-international corporation, or a lone freelancer, c ...

Internet Marketing vs Digital Marketing – Is There A Difference?
Yes, there is a difference between internet marketing and digital marketing, including how companies allocate their marketing budgets. Internet Marketing Internet marketing is a subcategory ...

Creating A Landing Page That Sells, Best Practices
When professionally designed and properly executed, a website landing page is a persuasive strategy to drive sales to your business. Here we will discuss how to write and promote a landing page that s ...

Learning the Basics of Pay-Per-Click (PPC) Marketing
An efficient method for driving traffic to your website is to use Pay-Per-Click (PPC) marketing. This method of marketing allows you to generate clicks to your website versus earning them organically. ...

How To Create An Effective Facebook Marketing Campaign
Before starting a Facebook marketing campaign, you need to decide where Facebook marketing fits into your marketing strategies. Otherwise, you're flying blind with no set expectations on what to expec ...

Sell Products with Animated Videos
What do you get when you combine a hipster model, fun colors, playful graphics, and a catchy soundtrack - most animated videos you have ever watched. A lot of kids films are a cliché. But as we all kn ...

The Changing Relationship Between Sales and Marketing
A fine tuned sales and marketing team is an essential step towards achieving growth in your business. Traditionally, sales and marketing has been viewed as two separate departments; each believing the ...

Customer Retention: Quit Chasing After New Customers
The concept of customer retention is heavily under utilized by many marketers. Every business needs customers, but oftentimes find themselves constantly chasing after new customers offering promotions ...