Boost Keywords Rankings in Search Engines: 3 Essential Tips

In this internet marketing era, businesses employ different strategies and techniques in an effort to increase search visibility of their desired keywords in search engines. In this blog, I have also written about blending blogging and SEO for better customer reach.

Unique Meta Tag

Meta tag is one of the types of on-page SEO. It consist three basics elements; title, keywords and description. Meta tag is consists of HTML code that is place in the head tag of your web page. It is one of the major components that play a very useful role in SEO. By creating unique and informative Meta tag will not only increase search visibility of keywords but also plays useful role in reaching your targeted audience.

For instance: if your medical spa practice is being targeted to Raleigh customers only, then if you create a Meta title such as Medical Spa Practice Raleigh and a complimentary description, it will be helpful for your desired audience to reach your website for your targeted Geo-location or region instead getting visits from unwanted regions.

Blog Writing

Blog writing in terms of writing articles and other relevant content for the blog on your own business website. Blogging is a very useful source that generates more traffic to your website. The content should be unique, quality and compliments your products and services.

Themed Link Building

Themed linked building is a type of off-page SEO. Themed link building is when you create niche backlinks that will be specific to your website. If you build such backlinks, then you would be able to boost your keywords rankings and also possibly rank higher than your competitors in search engines.

An example of link building is: if your business is a medical spa practice, you would have to find quality aesthetic medical blogs or articles that have excellent page rank that offer opportunities for your business to place informative content along with an author profile. Once you’re able to find those kinds of link building sources, then provide those sources with high quality content. Doing this will generate themed link building.

About the Author

Hazel Burgess

Hazel Burgess is the Founder and Creative Director of Envisager Studio, a premier website design agency specializing in WordPress website design, development and content marketing promotion. The company is based in San Diego, CA and works with companies that range from small business to Fortune 500. Follow +Hazel Burgess on Google+ as well as Twitter.

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