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Seaside Senior Services

As our loved ones age, the demand for senior care services continues to grow. Given this point, home care providers are turning to Envisager Studio for exceptional in-home senior care website design. Seaside Senior Services provides home care throughout San Diego and surrounding communities from Del Mar to Chula Vista. They approached Envisager Studio about a new website design for their senior care business. In addition to building a new website, the Envisager Studio team was also asked to design a custom logo that conveys their expertise and compassion to care for the elderly.

Services provided:

WEBSITE DESIGN + DEVELOPMENT

SEARCH ENGINE OPTIMIZATION

BRANDING AND LOGO DESIGN

PRINT AND GRAPHIC DESIGN

CONTENT MARKETING

EMAIL MARKETING

WEBSITE MAINTENANCE

Website Design For Senior Care by Envisager Studio

About the project

SEASIDE SENIOR SERVICES: CARE THAT FEELS LIKE HOME

Because Seaside Senior Services caregivers do not provide medical services, this website design for senior care needed to explain service features in detail. Unlike home health care which includes home medical professionals, this in-home senior care website provides detailed content and design about personal home services. For example, help with daily living activities, personal hygiene, shopping, and the like. To accomplish this, the Envisager Studio team integrated visually appealing elements, interactivity, and SEO optimized copy throughout the site. The result is a well-organized website that evokes feelings of compassion and authenticity.

Website design for senior care

In general, logos become an integral part of the overall brand experience as they should be reflective of what the product or service is about. As such, the Envisager Studio graphics design team create a logo that conveys what Seaside Senior Services is passionate about. For instance, the lighthouse symbolizes strength, safety, guidance, and hope. The sun rays represents life and vitality, providing an anchor for the water which symbolizes transformation and renewal. When integrated into the in-home senior care website design, these elements speak highly to the integrity and compassion that Seaside Senior Services possess.

Lastly, we believe every color has a mood, emotion, and meaning linked to it. In this case, the color jade symbolizes harmony, peace, prosperity, and health. And the yellow is representative of happiness, energy, and optimism, with the intention of creating a cheerful and uplifting atmosphere.

In-home senior care website design

One of the most noticeable features of the Seaside Senior Services in-home senior care website design is the use of white space. The Envisager Studio team was successful in creating a style that is both visually appealing and grounded by integrating movement avoidant of clutter.

Website design for senior care services should include high-quality imagery that depicts likenesses of that demographic. Envisager Studio clearly demonstrates this by ensuring that not only does every image include seniors in various environments, but that they also complement the site aesthetics.

Our team also had to consider important factors such as page speed and SEO. With this in mind, the Seaside Senior Services site offers detailed information on the services offered, as well as a fast viewing experience. In fact, each page is populated with SEO-rich content that utilizes relevant and specific keyphrases. As a result, Seaside Senior Services is poised to claim its rightful place in most Google search results.

Home care website marketing

To increase awareness, and build value for the Seaside Senior Services brand, they hired the marketing team at Envisager Studio. These services include SEO maintenance, social media management, and content marketing. Since this is a new website design for senior care, measurable results are expected in the coming weeks. Meanwhile, each of the marketing strategies focuses on boosting website traffic and generating leads. By regularly improving our strategic approach, our marketing team expects to confirm Seaside Senior Services as one of the top senior home care providers in San Diego County.