![Marketing Funnel Explained in Simple Terms [Infographic]](https://www.envisager.net/wp-content/uploads/2018/01/MarketingFunnelInfographic-1200x630_c.jpg)
Many marketers are confusing the marketing funnel, thinking it’s all about marketers when it’s really about the consumer. The “funnel” concept is about the buyer movement. The prospect either descends into the next stage of the funnel when their interest increases or they exit the funnel when
continue reading →
An efficient method for driving traffic to your website is to use Pay-Per-Click (PPC) marketing. This method of marketing allows you to generate clicks to your website versus earning them organically. There are many ways to drive targeted visitors to your website. For now, we will discuss
continue reading →
Before starting a Facebook marketing campaign, you need to decide where Facebook marketing fits into your marketing strategies. Otherwise, you’re flying blind with no set expectations on what to expect for a return on your investment. As of June 2017, Facebook reported it has 2 billion monthly
continue reading →
WordPress is the most popular CMS for website design. As website owners, you must take the necessary steps to protect your WordPress website against hackers. From Fortune 500 companies like UPS, Xerox and eBay, to national news giant like The New York Times and CNN, to tech
continue reading →
