Customer Retention: Quit Chasing After New Customers

Customer Retention: Quit Chasing After New Customers

The concept of customer retention is heavily under utilized by many marketers. Every business needs customers, but oftentimes find themselves constantly chasing after new customers offering promotions, discounts, markdowns, and the like — but what about your existing customers? I’m not saying don’t try to attract new

continue reading

How Mobile-Friendly Websites Impact SEO

How Mobile-Friendly Websites Impact SEO

SEO is about how your website is built and presented as much as it is about the names you use for images, description tags, and keywords. If you’re planning on having your website rank well in Google search results, you have most likely already heard about ensuring

continue reading

How To Boost Your Small Business Website SEO

How To Boost Your Small Business Website SEO

Your small business website is all setup and you are eager to get started with SEO. Conducting a website analysis will be helpful in understanding your site’s performance and it can also reveal possible areas that could cause your website to be penalized. While social media and

continue reading