Vizons Design
The designers at Vizons Design create exquisite graphics that they use to create beautiful, purposeful products for businesswomen. From journal designs to elegant tote bags, Vizons Design prides itself on creating the ultimate product for professional women. As such, they reached out to Envisager Studio to create an eye-catching website design for gifts for professional women. One that serves as their eCommerce store as well as details about their graphic design services.
Services provided:
About the project
VIZONS DESIGN: GIFTS FOR BUSINESSWOMEN
Vizons Design focuses on product designs for female entrepreneurs and businesswomen. Their goal is to help these women build their ambitions with intention through meaningful products. Even their Boss Soft™ Collection brings together refined lifestyle pieces, notebooks, journals, mugs and more, are designed to support focus, clarity, and growth. To spread the word about Vizons Design’s services, the Envisager Studio design and content team was tasked with building a visually-appealing website design for gifts for professional women.
Logo + branding
The Vizons Design brand required high visual details. For this project, our experienced graphic artists started with drawing a uniquely shaped V and D that connects. Next, we used the popular Poppins font for the brand name. As a nice contrasting finishing touch, we used a soothing violet pink and soft orange gradient for the color. Our goal was to create a distinctive logo design that was just as unique as the products the brand creates. Upon completion, the logo is a design that is modern, attractive and true to the brand.
Website design for gifts for professional women
Envisager Studio was entrusted with building a creative and visually appealing website design for gifts for professional women. Our design team used pastel colors such as pink, creamy peach, and soft jade to convey Vizons Design’s creative approach to graphics. We also incorporated lilac color which along with the pastel colors evoke feelings of calm, serenity, and comfort. As a result, these colors create a soothing, dreamy, and nostalgic atmosphere, which can reduce stress and anxiety while boosting optimism. And that is exactly what Vizons Design’s intent is in their products for focused businesswomen.
To enhance marketability, we used high intent researched relevant keywords throughout the site, especially for products. As you peruse the website, you will also notice the brand’s works of art that our team included versus using stock photography. This is not only a feel-good website, but it is designed without negatively impacting site speed.Marketing services
The website design for gifts for professional women consist of email marketing, content marketing and social media strategies by Envisager Studio. Our team focused on businesswomen who are looking for tools to help them plan deliberately, reflect deeply, and move forward with quiet confidence. This allowed us to also interject a tone of customization, personalization, and ease of use. With this in mind, our marketing campaigns expressed that along with conveying featured content. Ultimately, this resulted in more website traffic as well as product sales.
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